When ‘No’ Is The Right Answer
We start every discovery call by saying something most people don’t believe: “If we’re not the right fit, we’ll tell you.” It’s not a sales tactic. It’s the truth. And sometimes, the right move for us and the entrepreneur is to say no. The Story Recently, I spoke with a founder running a 15-person team. […]
The Sales Call Prospects Actually Thank Us For
In our last letter, we shared how we’ve built discovery calls that give us invaluable insights into our customer. Now, we’d like to share what makes discovery calls a win from the perspective of the prospect. The reality is nobody likes sales calls. Not the person giving them. Not the person receiving them. So we […]
Turning Sales Calls Into A Goldmine
Most companies build in isolation, then scramble to validate their ideas with customers. We flip that. Every day, we get on discovery calls with our ideal customer. We ask questions. We listen. We transcribe, summarize, and analyze. And then… we use it to shape our products, refine our messaging, and improve delivery. Sales isn’t just […]
We “Dated” Before We “Got Married.”
“The only ship that doesn’t sail is a partnership.” That’s what Steven believed after getting caught in the fallout of a failed one. It’s not an uncommon view. Ask most entrepreneurs, and they’ll tell you horror stories of business breakups that left them bitter, burned, and broke. But our experience building Superpowers together has been […]
Feeding the Business (and Almost Letting It Die)
At one point, we were bridging monthly payroll from our personal accounts. Month after month. No salary. No profit. Just two guys funding a business they hoped would work. We had conviction. We had customers. But the model wasn’t working fast enough. And it started to feel like we were doing everything right – without […]
How Hiring in the US Almost Killed Superpowers
In the early days of Superpowers, we were proudly U.S.-only. COVID had just hit. Unemployment was spiking. We wanted to support our country. We believed in creating great jobs here. It felt like the right thing to do. And honestly? It was – until it wasn’t. The Story We launched Superpowers with a belief that […]