The Two Words I Use to Slow Down So We Can Speed Up

You just hired your Executive Assistant. The first few weeks feel like magic. Tasks are flying off your plate, your inbox is finally under control, and you’re breathing easier for the first time in months. The temptation is overwhelming: let’s keep this momentum going. Delegate more. Move faster. Get everything off your plate while this […]

100 Ways My Executive Assistant 10Xs My Time and Focus

For over two years, Leslie has been my not-so-secret weapon, the operational engine translating vision into action. Here are the 100 ways she helps me execute the Superpowers Core Playbooks every single day, turning chaos into clarity and freeing me to stay in my unique ability. Email Inbox Management Audits and organizes my inbox based […]

When ‘No’ Is The Right Answer

We start every discovery call by saying something most people don’t believe: “If we’re not the right fit, we’ll tell you.” It’s not a sales tactic. It’s the truth. And sometimes, the right move for us and the entrepreneur is to say no. The Story Recently, I spoke with a founder running a 15-person team. […]

The Sales Call Prospects Actually Thank Us For

In our last letter, we shared how we’ve built discovery calls that give us invaluable insights into our customer. Now, we’d like to share what makes discovery calls a win from the perspective of the prospect. The reality is nobody likes sales calls. Not the person giving them. Not the person receiving them. So we […]

Turning Sales Calls Into A Goldmine

Most companies build in isolation, then scramble to validate their ideas with customers. We flip that. Every day, we get on discovery calls with our ideal customer. We ask questions. We listen. We transcribe, summarize, and analyze. And then… we use it to shape our products, refine our messaging, and improve delivery. Sales isn’t just […]

We “Dated” Before We “Got Married.”

“The only ship that doesn’t sail is a partnership.” That’s what Steven believed after getting caught in the fallout of a failed one. It’s not an uncommon view. Ask most entrepreneurs, and they’ll tell you horror stories of business breakups that left them bitter, burned, and broke. But our experience building Superpowers together has been […]

Current Time Allocation

$10/hr Work: 0 hours/week

$100/hr Work: 0 hours/week

$1,000/hr Work: 0 hours/week


Key Finding

You are currently spending
0 hours per week
on activities that could potentially be delegated, automated, documented, or systemized.


Your Opportunity Gap

0 hours/week reclaimable

That equals:

  • 0 hours/month
  • 0 hours/year

What This Means

Every founder eventually reaches a point where growth is no longer limited by effort—it’s limited by focus.

If you redirected these 0 hours per week toward your highest-value activities, such as:

  • Strategic Planning
  • Revenue Generation
  • Business Development
  • Partnerships
  • Leadership
  • Innovation
  • Team Development

you could create significantly more leverage without working additional hours.

The goal isn’t to work harder.

The goal is to ensure more of your time is invested in the activities only you can do.


Your Next Step

Start by identifying the recurring tasks consuming the most time in your $10/hr category.

For each task, determine whether it can be:

  • Delegated
  • Automated
  • Simplified
  • Systemized
  • Eliminated

Even reclaiming a portion of these hours can create immediate capacity for higher-value work.


Your Biggest Growth Opportunity

Your next level of growth isn’t hidden in working more hours.

It’s hidden in reclaiming 0 hours per week and reinvesting them where you create the most value.

That’s your Founder Opportunity Gap.